Someone decided that just the name wasn’t enough to make passers-by step in and buy into the Sani Care promise.
So, a poem was marshalled to do battle. And it went like this:
Pick Up The Best
And The Rare
Using Your Own Flair
Stepping In To
And, dear readers, as you can see, the poem has stood the test of time even if the coat had an issue with ‘Plumbing Rare’.
Where else but Kolkata.
Note: In the American Context, a Sanitary Fair offered ways for local communities to see themselves as part of a larger nation.